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Performance Marketing Services that answer to a cost per lead.

eBuddha Digitech is a performance marketing agency in Bhopal. We run Google Ads and Meta Ads, build the landing pages and tracking behind them, and read the cost per qualified lead every week, so your budget is judged on enquiries and sales, not clicks.

What we do

Our Performance Marketing Services

Money in, enquiries out, and a weekly look at whether the trade is worth making. This is the part of the work that can be switched off the day it stops paying.

Google Ads and Meta Ads

The two platforms most budgets live on. Google catches people already looking; Meta interrupts people who were not. They need different creative and different expectations, which is where most in-house accounts go wrong.

  • Account built from scratch, or an audit of the one you have
  • Search, Performance Max, Meta prospecting and retargeting as separate lines
  • Creative made for each placement, not one image stretched everywhere
  • Weekly optimization, monthly creative refresh

E-commerce Sales

Selling product online, where every rupee of spend can be traced to an order or to nothing. The work is as much about the catalog and the checkout as it is about the ads.

  • Product feeds kept clean for Google Shopping and Meta catalogs
  • Campaigns split by margin, not lumped into one budget
  • Retargeting for carts and product views, capped so it does not follow people for a month
  • Weekly numbers on spend, orders and return on ad spend

B2B and B2C Lead Generation

Paid campaigns aimed at people who are meant to become customers. B2B and B2C need different patience: one is a long list of the right people, the other is volume with a tight cost per lead.

  • LinkedIn and Google for B2B, Meta and Google for B2C
  • Audience and intent research before a campaign is built
  • Lead quality scored with your sales team, not by us alone
  • Negative keywords and exclusions maintained every week

Conversion Rate Optimization

Making better use of the traffic you already pay for. Usually the cheapest work here, and almost always the least glamorous: a shorter form, a clearer price, a button that says what happens next.

  • Session recordings and funnel drop-off analysis
  • Heatmaps on the pages that matter, not on all of them
  • Form, pricing and checkout rewrites
  • A/B tests run long enough to mean something

Web App Marketing

Marketing a product where the win is a sign-up that sticks around, not a one-off sale. The funnel is longer, and the first week after install or sign-up decides most of it.

  • Sign-up and activation funnel mapped before spend starts
  • Installs, sign-ups and paid conversion kept as separate campaigns
  • Onboarding emails and nudges for the first week
  • Cohort reporting, so month one and month four are not averaged together

Landing Pages and Tracking

The landing page comes first: one offer, one action, and the same promise as the ad that sent people there. Conversions, call clicks and WhatsApp taps are tested with a real submission before spend starts.

  • A page per offer or per audience, not one page for everything
  • Copy written from the ad, so the promise matches on arrival
  • Built to load fast on mobile data
  • Tracking and UTMs set up before launch
What you get

What’s Included in Our Services

Every engagement is written down before it starts. Ad spend goes to Google and Meta directly and is separate from our fee, and we quote after a first conversation.

1

Plan and build

  • Account structure built from scratch, or an audit of your current one
  • Audience and intent research before a single campaign is built
  • A landing page for each offer, built before the campaign
  • Conversion tracking tested with a real submission before spend starts
  • Creative made for each placement
2

Run every week

  • Search, Performance Max, Meta prospecting and retargeting as separate lines
  • A weekly cost-per-lead check, with the campaign paused if it drifts
  • Negative keywords and exclusions maintained
  • A monthly creative refresh
  • First replies automated, so every lead lands where your team already looks
3

Report and access

  • Cost per result and the trend in it, every month
  • Cost per qualified lead tracked to the campaign and creative that produced it
  • A note on what we switched off and why
  • Ad accounts in your name, with us added as a partner
  • A monthly review call, no lock-in beyond notice, and proper GST invoices

Ask What Your Plan Would Include

Where we advertise

Advertising Platforms We Manage

We put each rupee where your customers actually are: Google when they are searching, Meta when they are scrolling, LinkedIn when they are buying for a business.

Google Ads

Search and Performance Max campaigns that catch people already looking for what you sell, with negative keywords kept up every week.

Meta Ads

Facebook and Instagram ads for prospecting and retargeting, built as their own campaigns with creative tested a few at a time.

LinkedIn Ads

For B2B businesses whose customers are other businesses, paired with Google search for intent.

Shopping and catalogs

Product feeds kept clean for Google Shopping and Meta catalogs, with campaigns split by margin.

Click-to-WhatsApp

Ads that open a chat, because in India most enquiries finish on WhatsApp. Templates are approved before you need them.

How it runs

Our Performance Marketing Process

Six steps, in this order. The first two happen before any money goes into an ad account, which is the part most agencies skip.

  1. 01

    Agree what a lead is worth

    We ask what a customer is worth to you and how many enquiries your team can actually handle in a week. Without those two numbers there is no way to tell a good campaign from a busy one.

  2. 02

    Match the channel to the intent

    Somebody searching for an emergency plumber is not the same as somebody scrolling at eleven at night. Search, social and remarketing each get the job they are good at.

  3. 03

    Build the page before the campaign

    One offer, one action, and the same promise as the ad that sent them. Sending paid traffic to a homepage is the most common way we see budgets wasted in Bhopal.

  4. 04

    Prove the tracking works

    Conversions, call clicks and WhatsApp taps get instrumented and then tested with a real submission before spend starts. If the numbers cannot be trusted in week one, nothing after it can be.

  5. 05

    Get the follow-up under an hour

    Automated first replies go out immediately and the lead lands somewhere your team already looks. Most lost enquiries are a nobody-called-them-back problem.

  6. 06

    Cut what is not converting

    Every week we read cost per qualified lead by campaign and by creative, and switch off what is not paying, including ideas of ours you liked.

Proof

Campaign Results & Case Studies

We do not publish invented numbers. These are the paid media case studies we teach and apply, each with its published result and source, followed by what our clients say about working with us.

1.6x → 4x

return on ad spend, with 41% lower cost to acquire a customer

D2C perfume brand · Meta Ads

The brand ran Meta Ads for a low-risk ₹199 sample kit instead of full bottles, then retargeted sample buyers with full-size offers.

How we apply it locallyMatch the first offer to the buyer’s risk, then use retargeting to move people up to the full purchase.

Source: HO Digital · Read the Full Story

6.82x

return on ad spend: ₹35 lakh revenue from ₹5.13 lakh ad spend

7 SEVEN · Meta Ads

A brand-new ad account with no data tested many creative hooks to find winners fast, ran product-focused campaigns and pushed prepaid orders.

How we apply it locallyDisciplined creative testing, a few variants at a time, so a new account learns what works before the budget grows.

Source: Arlox · Read the Full Story

3x

conversions and 3x revenue

The North Face · Google Ads

Shoppers searched with words that did not match the product names. The team set up sitewide tracking with Google Tag Manager and renamed products to match the real search terms.

How we apply it locallyTracking and search-term review before any extra budget, because ads only work as well as your tracking and product data.

Source: Think with Google · Read the Full Story

What our clients say

“As a growing business, we needed a team that could understand our requirements without making things unnecessarily complicated. eBuddha Digitech did exactly that. They suggested practical strategies according to our business and budget.”
MorphbytesIT and software
“We recently worked with eBuddha Digitech for our digital marketing requirements, and the overall experience has been excellent. Their team understands the business before suggesting strategies, which we really appreciated. The communication is professional, and they focus on practical results rather than just creating reports.”
Nidhi X-Ray PathologyHealthcare, Bhopal
“We were looking for a digital marketing partner rather than just an agency that would post content every month. eBuddha Digitech understood this requirement and focused on building a proper long-term digital strategy for our business.”
Conemed Healthcare Pvt. Ltd.Healthcare

The brand case studies are third-party stories, not our client results, and client feedback covers our digital marketing work as a whole. Every business is different, so we cannot promise the same numbers as any case above. More stories are on our case studies page, and written reviews are on our reviews page.

Why us

Why Choose eBuddha Digitech for Performance Marketing

Four things you should be able to check before you hand any agency an ad budget, and where you can check them.

  • 8+years in digital marketing
  • 429+brands served globally
  • 21.5K+students trained
  • 96%placement rate
  • 200+hiring partners

eBuddha Digitech is first a digital marketing training institute. Our agency work is where we apply what we teach. Want to learn paid advertising yourself? See our Digital Marketing Course in Bhopal or the Online Digital Marketing Course with GenAI.

Experience

We have worked from Bhopal since 2018, with clients in healthcare, beauty, solar and IT. Your campaigns are run by our own team, in our own office, and are never passed to a freelancer you have not met.

Expertise

Our founder, Omprakash (Virat) Vishwakarma, has 8+ years in digital marketing. Meet the Team.

Authority

21.5K+ students trained and 200+ hiring partners, plus published guides on our blog. Read what people say on our reviews page.

Trust

Your ad accounts stay in your name, we report what we switched off and why, and there is no lock-in beyond notice. Visit us at P-18, 3rd Floor, Liberty Plaza, Chetak Bridge, Zone-I, MP Nagar, Bhopal 462011, or call +91 84619 58162.

Talk to Our Team

Written by the eBuddha Digitech performance marketing team. Last updated: October 2026.

Plans

Our Performance Marketing Plans

Three ways to work with us, from a first paid campaign built properly to a shop or an app with several funnels. Each is quoted after a first conversation. Ad spend goes to Google and Meta directly and is separate from our fee.

Launch

For a first paid campaign, built properly instead of boosted.

Custom quoteAfter a first conversation

  • Account built from scratch, or an audit of your current one
  • Audience and intent research before any campaign
  • A landing page for the offer, built first
  • Conversion tracking tested with a real submission
  • A weekly cost-per-lead check
  • Monthly report and a review call
Get a Launch Quote
Recommended

Growth

For a business that wants Google and Meta running as separate lines.

Custom quoteAfter a first conversation

  • Everything in Launch, plus:
  • Search, Performance Max, Meta prospecting and retargeting
  • Creative made for each placement, refreshed monthly
  • Negative keywords and exclusions maintained
  • Retargeting capped so it does not follow people
  • First replies automated, so leads land where you look
  • Ad accounts in your name, with us as a partner
Get a Growth Quote

Scale

For online shops, B2B lead generation and web apps.

Custom quoteAfter a first conversation

  • Everything in Growth, plus:
  • Clean product feeds for Google Shopping and Meta catalogs
  • Campaigns split by margin, not one budget
  • Conversion rate work: funnel analysis, heatmaps and tests
  • LinkedIn and Google for B2B lead generation
  • Lead quality scored with your sales team
  • Cohort reporting for sign-ups and installs
Book a Strategy Call

Not sure which plan fits? Tell us about your business and we will recommend one, even if that means a smaller plan than you expected.

Frequently Asked Questions

Google catches people who are already searching for what you sell, so it suits businesses with existing demand. Meta reaches people who were not looking, so it suits offers, launches and products people discover. Most accounts use both, and we will recommend where to start after the first call.

Paid advertising on Google and Meta, with landing pages and tracking, judged by the cost of each qualified lead or sale rather than clicks.

You need somewhere for people to land. We can build a landing page for the offer, with one action, tracking and UTMs set up before launch.

It depends on the scope: how many platforms, how many campaigns and how much creative and landing page work is needed. Ad spend goes to Google and Meta directly and is separate from our fee. We quote after a first conversation rather than before, which is why there is no price list, and we will tell you what budget is realistic for your market.

Yes. Your Google Ads and Meta accounts, Analytics and the domain are registered to you, with us added as a partner. If we part ways, the account history stays with you.

Yes. Our office is in MP Nagar, Bhopal, and we work with businesses across India and abroad. Planning, campaigns and reporting all work remotely.

No. Ad spend goes to Google and Meta directly and is separate from our fee.

Paid ads can bring enquiries in the first week, though it usually takes a month of tuning before they are the right enquiries. We read cost per qualified lead every week and cut what is not converting.

Cost per result and the trend in it, and cost per qualified lead tracked to the campaign and creative that produced it. Raw lead count is easy to inflate, so we report both side by side, and for online shops we read return on ad spend against your real margin.

No, and be careful with anyone who does. What we commit to is the work in the plan, tracking you can trust, weekly optimization and honest reporting, including what we switched off and why.

We read cost per qualified lead every week, cut what is not converting and report on it in plain language.

Yes. We keep product feeds clean for Google Shopping and Meta catalogs, split campaigns by margin, retarget carts and product views with a cap so ads do not follow people for a month, and fix the product page or checkout where people drop off.

Yes. The landing page comes first: one offer, one action, and the same promise as the ad. Tracking and UTMs are set up before launch, and sending paid traffic to a homepage is the most common way we see budgets wasted.

Yes. B2B needs a long list of the right people rather than volume, so we use LinkedIn and Google, match the form and landing page to the ad, and score lead quality with your sales team, not by ourselves alone.